Impact-Driven: Rethinking Travel & Place-Making Nordics

Tourism is at a crossroads—mass travel often harms the very places we visit. This session invites innovators, tour operators, and purpose-driven professionals to explore how we can flip the script: from extraction to regeneration. Through collaborative activities, discussion, and real examples we’ll reimagine how travel can empower communities, embrace circularity, and create meaningful impact. Let’s build travel experiences that give back.